Business.gov.au have published tips for business owners to boost their online sales.
Business.gov.au tips revolve around emphasising the benefits of selling online, building an online brand, and creating a great online experience.
The benefits of selling online that Business.gov.au emphasise are 24/7 access to customers, lower running and set up costs, the ability to reach a global audience, and the flexibility to run a business from anywhere at any time.
Business.gov.au’s tips for building an online brand include but are not limited to: registering a website name, researching the business audience, utilising social media, and learning how to improve the business’ search engine ranking.
Business.gov.au’s tips for creating a great online experience revolve around creating a website that customers will enjoy. Their tips include displaying the shopping cart, using high quality images, displaying detailed product information, and offering a variety of payment options.
Business.gov.au’s tips can be read in full and more information can be found here.
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