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FEATURE: Braemar wins at the 2018 Good Design Awards

empty room of modern storehouse with forklift truck loader on a foreground and office rooms

 

Two of Seeley International’s Braemar units were crowned winners at the 2018 Good Design Awards.

The Braemar Evolution–which is the highest capacity sloped tank evaporative air conditioner available on the market–was an award winner in the Domestic Appliances category, with judges particularly impressed with its low-profile design and ability to sit so far below roof ridges.

Seeley International Founder and Executive Chairman, Frank Seeley AM, DUniv Flin, FAICD, said the Braemar Evolution features advanced Australian-developed technology with a range of unique innovations building on the long-standing reputation of the trusted Braemar brand.

“The magnificent Braemar Evolution Range offers the coldest ultra-low profile evaporative air conditioners in the world and it is gratifying to see independent judges recognising such market-leading innovation. The domestic market has been crying out for something completely new and transformational–and the Braemar Evolution is not only aesthetically pleasing but also environmentally friendly and highly energy efficient.”

The Braemar EnviroMagic was crowned a winner in the Commercial and Industrial category of the Good Design Awards because of its brilliant design and ultra-smart technology.

“The Braemar EnviroMagic offers amazing evaporative cooling capacity which is perfect for large spaces, new property developments and architectural projects, where high performance and low profiles are essential…Delivering state-of-the-art low profile design, the Braemar EnviroMagic has emerged as the market-leader in commercial air-conditioning by producing large quantities of cooled air, with high energy-efficiencies, from ultra-low roof profiles.” Mr Seeley stated.

The Good Design Awards judges provided comments on both the Braemar Evolution and the Braemar EnviroMagic, specifically praising their design and easy installation.

 

Evolution

 

“Seeley International is the gold standard for good design and clever engineering and the Braemar Evolution shifts this bar to another level. The Good Design Awards judges were impressed with the low profile design allowing the unit to be as unobtrusive as possible while seamlessly blending into the architectural form of a home. Coupled with class-leading technology, this product sets a high standard for others to follow.

“The (Braemar EnviroMagic) unit design offers a modular system that can be easily disassembled/reassembled for transport and installation. The use of polymers, UV treated, extend the life cycle of the product exposed to weather. Good sound design solution and use of raw materials. Modular design and ease of installation and assembly is great. This is a low cost design that has some significant design effort put into it.”

This year’s Awards marked the 60th anniversary of the Good Design Awards, with the milestone attracting a record number of entries–from the 536 innovative designs only 260 projects were selected to receive the coveted Good Design Award.

Managed by Good Design Australia, the annual Good Design Awards program recognises and rewards excellence in design, innovation and creativity at a national and international level. Australia’s Good Design Awards date back to the 1950s and have an enviable record of unearthing globally recognised talent and products, with entries undergoing an extensive evaluation process involving more than 35 Australian and international design experts.

This isn’t the first time Seeley International have been crowned winners of Good Design Awards, their Braemar ducted gas heater took home the Product Design: Hardware and Building award in 2015, while their Braemar SuperStealth took home the Domestic Appliances award the following year and their Climate Wizard CW-P15 was crowned the winner of the Commercial and Industrial award last year.

 

 

This story and the accompanying images were provided courtesy of Seeley International. This story was edited slightly prior to publication.

 

 

 

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